YCN is an ever-growing community of like-minded people and organisations, learning and doing new things together. Members include companies like adidas and Innocent, fast-growth businesses like WeTransfer and Propercorn; global digital consultancies like Prophet and burgeoning branding studios like Koto; design maestros like Michael Wolff and illustrative stars like Anna Kövecses. Which have creative outlooks and cultures where collaboration, curiosity and an openness to learn is welcomed.
YCN helps such people and organisations to build capabilities and connections in memorable and collective ways, and in line with their own individual challenges and opportunities.
What We Did
YCN asked Lola to run a workshop for invited members to look at how new thinking around IP ownership and different revenue models could build greater commercial resilience.